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2023 Reflections from a year of CX 5essions events

January 3, 2024

As the leader of the CX 5essions events I had a unique vantage point in 2023 as I brought together 50+ leaders in community, CX,

Podcast: Building Community/Business Alignment

December 11, 2023

I had a great time with Jeff from the Gain Grow Retain podcast recently. Talking about one of my favorite topics: how community folks can

Webinar discussion: Building ROI for customer communities

December 8, 2023

I had the distinct pleasure of joining the Gain Grow Retain team for a fun conversation about community and ROI. As you won’t be surprised

When to get fans and customers involved in product development?

November 22, 2023

“When’s the best time to get our customers/fans involved in the product development lifecycle?” This is a question I’m asked frequently. The answer to this

Taking back CX

November 22, 2023

Here’s a controversial idea that may get me unfollowed by all my Community Nerd friends… What if the community space stopped chasing the Chief Community

“Great to meet you, what do you do?”

November 22, 2023

“Great to meet you, what do you do?” This past weekend we hosted an event in our home for a large group of people. I

The crazy standards of TSA

Anyone who travels a lot can tell you how silly most airport security methods employed by the TSA are. Consider: You’re required to show an

November 5, 2010

Keep SXSWi Weird

Paraphrasing Bono: There’s been a lot of talk, maybe too much talk about this year’s SXSWi. This next song is Douchey South by Douchey. This

March 20, 2010

Bad service kills amazing products

Have you ever offered cold drinks to people laying telecom lines outside your house? Have you ever pulled over to talk to telecom contractors to

November 29, 2009

The United Breaks Guitars Effect

Last week I wrote about the United Breaks Guitars story and the reaction that because it wasn’t directly responsible for a drop in United stock

August 26, 2009

The United Breaks Guitars Affect on United Airlines

Did you hear about (or more importantly see the YouTube video) of the United Breaks Guitar song and story? Here’s how the Vanno blog sums

August 9, 2009

Why is a lack of knowledge cool?

Last week I was reading this article about Secretary of State Clinton talking about Twitter’s role in the Iranian elections. Overall, it’s an impressive statement

June 22, 2009

The Power of The One

TechCrunch covers a private viewing of the new FriendFeed. Notice anything funny in the first line of their article: On Friday the FriendFeed founders Bret

April 6, 2009

Success by 1000 Paper Cuts

As many of you know, I do quite a bit of public speaking. Most of my engagements focus on social engagement and customer experience, specifically

April 2, 2009

When will Facebook learn?

Sarah Lacy posted on TechCrunch about the Facebook Terms of Service debacle. You know, the one where Facebook (again) made major changes (again) without properly

February 23, 2009

25 Things that make me happy, despite TIME’s disdain…

TIME Magazine published an idiotic article that is yet another in an ongoing, ever present trend that drives me nuts. I call it Get Off

February 17, 2009

Reason #23,4593 people don’t trust companies

Most people don’t trust most companies. Let’s be honest about that. We’ve been trained for decades to distrust companies because they fail to act like

February 4, 2009

Please stop calling it “Recession Marketing”

I’ve been reading and hearing a lot of discussion about how this social stuff (social media, community building, customer collaboration) is a magic bullet for

January 26, 2009

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jake@jakemckee.com

CX 5essions

CX 5essions is a comfortable, casual virtual gathering I host once a month at no charge for senior-level community professionals across the country. I designed it as a free, small group, no-sales event where people can relax, relate and get real about the challenges and rewards of customer communities. It has since expanded into two career development options, CX 5essions Professional and CX 5essions Mentor, which are 3-month, cohort-based programs designed to advance community-building skills for beginners and longtime leaders alike.