Rapid Fire – Thursday, February 28

MediaPost Publications – HBO Inks YouTube Deal – 02/27/2008

“HBO HAS INKED A DEAL with YouTube to create a channel on the video-sharing site, reports E! The site will air highlights from some of the premium cable net’s popular shows…”

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YouTube – World of Warcraft …wha huh?

“I’m the lawgiver” – Toyota creates a funny ad that stands on its own but also connects to the lore of the WoW fans. Great stuff!

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Yahoo! OpenID (beta)

I totally missed this, but Yahoo connected OpenID to the Yahoo! ID. Very cool! I feel the momentum behind OpenID!!

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