Blog

Chrysler tweet: an issue of process

March 16, 2011

Over the weekend, I had several people from big brands ask me what I thought about the Chrysler tweet debacle, and whether I thought the

SXSW as an API for industry collaboration

March 15, 2011

Exhausted. That’s about the only way I can describe how I feel after 6 days of SXSW Interactive. To be clear, this exhaustion doesn’t stem from the

Adult LEGO fandom hits TED

January 18, 2011

This makes me happy. When I started at LEGO (back in 2000), we struggled to get the attention of our colleagues in the office next

Why I canceled MySpace today

January 6, 2011

When my MySpace account refused to respect my request to unsubscribe all email notifications, I started asking why I shouldn’t just cancel my unused account.

2011: The Year of Photography

January 5, 2011

I don’t typically make New Year’s resolutions, but this year I’m trying it. Most of them focus around my photography: Get one of my photos

How to build a community

January 4, 2011

Last week, I found myself in a macrobiotic vegan restaurant. On the wall, they had the image below, titled “How to build a community”. I

How are you exciting and delighting?

Spike points out the value of the hidden easter egg on the relationship you build with your most dedicated fans. I finally got a chance

June 12, 2008

Fans rally to save Dollhouse. Before cancellation.

Speaking of TV losing its soul… how sad is it that your biggest fans have so little faith in you, they rally to stop you

June 11, 2008

Tim’s thoughts on the LEGO community

My friend and fellow LEGO fan, Tim Courtney had a great write-up about his memories of the community team’s entrance into the fan community. It’s

June 10, 2008

OCRN: Randy Farmer Interview [VIDEO]

Last week, I had the pleasure of interviewing one of the smartest cats in the community biz, Randy Farmer. Check out the video below. Randy

June 9, 2008

“Customers”: Is it the right word?

In the 2 years since I left LEGO, I’ve had to retrain myself to referring to people who buy stuff from companies as “consumers”. LEGO,

June 6, 2008

eModeration: Five Techniques For Creating Safer Environments For Children

The fantastic outsourced moderation company, eModeration, has released a new whitepaper called “Five Techniques for Creating Safer Environments for Children“. It’s a quick and helpful

June 5, 2008

Obama’s April numbers are stunning

I just read about Barack Obama’s fundraising results for the month of April. Whether you agree with his politics or not, it’s amazing to see

June 2, 2008

Social Media in Plain English

Common Craft strikes again! Great work, Lee & Sachi! Social Media in Plain English from leelefever on Vimeo.

June 1, 2008

The importance of idle chatter

Online community pioneer Howard Rheingold posted this tweet. I loved it enough to share. I think idle chatter & pointless batter are part of the

May 31, 2008

Communispace: Imitation community and the future of this space

Did you know that a ripe banana has more than 150 taste components? And beyond that, “taste” is influenced by the visual appearance, the aroma,

May 29, 2008

OCRN – Online Moderation Best Practices Interview

I had the pleasure of interviewing two rock stars in the online moderation space on behalf of the OCRN. Joe Cothrel from Lithium and Jay

May 29, 2008

The most significant thing you’ll read/watch this year

When I say that this is the most significant thing you’ll read all year, it’s absolutely true. My job is to help people understand and

May 28, 2008

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jake@jakemckee.com

CX SessionS

CX Sessions is a comfortable, casual virtual gathering I host once a month at no charge for senior-level community professionals across the country. I designed it as a free, small group, no-sales event where people can relax, relate, and get real about the challenges and rewards of customer communities. It has since expanded into two career development options, CX Sessions Professional and CX Sessions Mentor, which are 3-month, cohort-based programs designed to advance community-building skills for beginners and longtime leaders alike.