Jake McKee, Author at Jake McKee

The Community Manager Role

April 16, 2010

Yesterday I wrote about the “LEGO is…” meme that I ran across on Flickr. I actually found this meme thanks to a Google Alert on

LEGO is… a fantastic meme

April 15, 2010

I left LEGO 4 years ago, but I still love it. It was more than a job, it was a life’s dream come true. Not

How to Develop Robust Moderation Methodology

March 23, 2010

Moderation, at its core is about ensuring that published content on a particular site, typically submitted by the site’s users themselves, meets the terms of

Keep SXSWi Weird

March 20, 2010

Paraphrasing Bono: There’s been a lot of talk, maybe too much talk about this year’s SXSWi. This next song is Douchey South by Douchey. This

SXSW Survival Guide 2010

March 10, 2010

It’s that time of year again! This is a rehash of last year’s version, but that’s OK. It’s the same advice I’d give this year

The mind of a Community Manager

February 8, 2010

During a recent hotel stay at the wonderful Hotel Zaza in Dallas, I noticed two quotes written on the wall of my room. Both struck

My tips for a great presentation

(This is part of Ask the Community Guy, an ongoing series of questions posed by readers for Jake, the Community Guy) In the last few

January 27, 2008

How do I become a Community Manager? (Working Pro)

(This is part of Ask the Community Guy, an ongoing series of questions posed by readers for Jake, the Community Guy) Question: via yndygo: “How

January 25, 2008

How do I become a Community Manager? (College Students)

(This is part of Ask the Community Guy, an ongoing series of questions posed by readers for Jake, the Community Guy) Question: via several college

January 21, 2008

Follow-up: Hiring a community manager

Earlier this week as part of the Ask the Community Guy feature, I attempted to answer the question “How do you hire a community manager?“.

January 18, 2008

How do I hire a community manager?

(This is part of Ask the Community Guy, an ongoing series of questions posed by readers for Jake, the Community Guy) Question – via …well…

January 13, 2008

Common mistakes with starting communities

(This is part of Ask the Community Guy, an ongoing series of questions posed by readers for Jake, the Community Guy) Question – via Bill

January 3, 2008

It's not always about money

I often try to remind marketers that getting what you want is not always about paying somebody off. Act like a human, have a two-way

January 1, 2005

Provide the starting point

One thing I’ve noticed about fan groups is that they are essentially a massive tinderbox. They have so much potential for explosion that one spark

December 21, 2004

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