Blog

Podcast: Building Community/Business Alignment

December 11, 2023

I had a great time with Jeff from the Gain Grow Retain podcast recently. Talking about one of my favorite topics: how community folks can

Webinar discussion: Building ROI for customer communities

December 8, 2023

I had the distinct pleasure of joining the Gain Grow Retain team for a fun conversation about community and ROI. As you won’t be surprised

When to get fans and customers involved in product development?

November 22, 2023

“When’s the best time to get our customers/fans involved in the product development lifecycle?” This is a question I’m asked frequently. The answer to this

Taking back CX

November 22, 2023

Here’s a controversial idea that may get me unfollowed by all my Community Nerd friends… What if the community space stopped chasing the Chief Community

“Great to meet you, what do you do?”

November 22, 2023

“Great to meet you, what do you do?” This past weekend we hosted an event in our home for a large group of people. I

Interview with Community Life

May 1, 2023

Yurii Lazaruk and I had a great time talking about … well… me. Yurii’s belief is that it’s important to understand the people behind the work.

Sex and the City understands (mostly) the fourth wall

As preparation for the release of the new Sex and the City movie, the studio has launched a pretty cool Fourth Wall campaign. Carrie’s Mac

June 4, 2008

Graco continues to rock their corporate blogging efforts

I’ve written in the past about how impressed I am with the new(ish) Graco blog and blogging team. Now I’m even more impressed. I just

May 29, 2008

Become an Utterz Ambassador

The Utterz team is launching an Ambassador Program and you’re invited to apply. Here’s what the Utterz team has to say: There are going to

May 25, 2008

Presdo: What a Web app should be

Thanks to TechCrunch, I found a brilliant new Web app for dealing with online scheduling. As a consultant working on a Mac and scheduling many

May 1, 2008

Fantastic communication from Southwest

Remember Skirtgate? Southwest Airlines escorted a young woman off a plane because they didn’t like the shortness of her skirt. It turned into a debacle,

April 25, 2008

Common Craft Store Launches

Lee and Sachi at Common Craft have launched a very cool concept: The Common Craft Store where you can buy licensed versions of their amazing

April 16, 2008

Writing makes all the difference

I’ve written in the past about the impact great writing can make on community interaction. This weekend I got my BzzKit for a new BzzAgent

March 5, 2008

I love great email!

I recently signed up to check out Adroll, but haven’t had a chance to plug it into this blog. Too busy. Today I got an

December 11, 2007

Where's Jake?

Have you been wondering where I disappeared to the last few days? I bought an iPhone. What do I think, you ask? Can’t. Talk. Must.

August 14, 2007

NikeID – where are the social functions?

When I was in college, I worked for a medical product design company designing, of all things, shoes. We were working on some top secret

June 2, 2007

"Heroes" does character blogs right

You may recall my rant about character blogs done poorly. If you don’t the quick recap is that it’s hard to have an effective “character

May 30, 2007

LEGO: Seven Years Later

This time seven years ago, the LEGO Company was only just beginning to work on introducing themselves to their adult community, and were finally getting

February 24, 2007

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jake@jakemckee.com

CX SessionS

CX Sessions is a comfortable, casual virtual gathering I host once a month at no charge for senior-level community professionals across the country. I designed it as a free, small group, no-sales event where people can relax, relate, and get real about the challenges and rewards of customer communities. It has since expanded into two career development options, CX Sessions Professional and CX Sessions Mentor, which are 3-month, cohort-based programs designed to advance community-building skills for beginners and longtime leaders alike.