Blog

7 ways to support an emotional bond to a product

March 8, 2012

Humans do something really odd; we form emotional bonds with physical objects. The coffee mug we use every morning gives us a sense of comfort

Cool beta signup model

June 26, 2011

From turntable.fm: I haven’t seen this method of handling beta signups for new community tools. It’s a great way to both control and drive initial

Chrysler tweet: an issue of process

March 16, 2011

Over the weekend, I had several people from big brands ask me what I thought about the Chrysler tweet debacle, and whether I thought the

SXSW as an API for industry collaboration

March 15, 2011

Exhausted. That’s about the only way I can describe how I feel after 6 days of SXSW Interactive. To be clear, this exhaustion doesn’t stem from the

Adult LEGO fandom hits TED

January 18, 2011

This makes me happy. When I started at LEGO (back in 2000), we struggled to get the attention of our colleagues in the office next

Why I canceled MySpace today

January 6, 2011

When my MySpace account refused to respect my request to unsubscribe all email notifications, I started asking why I shouldn’t just cancel my unused account.

CivicSpace – More doing it right

How many times have you visited a corporate or “official” site and been told nothing but how wonderful the product/service is. There’s no comparison, no

May 6, 2005

Apress – Doing It Right

It’s easy to talk about those companies who don’t get it, or aren’t doing things like they should. There’s plenty of examples out there. But

May 5, 2005

Macromedia keeps on impressing

On Monday morning, the tech world was a buzz with the news of the Adobe/Macromedia merger. As I’ve watched this unfold, I can’t say enough

April 19, 2005

Partnership writing

Author Steve Krug is working on the second edition of the amazing Web usability book Don’t Make Me Think, and has asked for help in

April 6, 2005

Doing it right

After my rant about the eBay spoof auto-reply email, Jeff followed up with an example of a good response. Thanks, Jeff!

March 25, 2005

Great Service

This morning, I pulled out my Bose noise canceling headphones, one of my most cherished possessions. When I turned the ear cup to put them

January 27, 2005

A shining example

I love great customer service experiences. For Christmas, my folks bought me an iTalk for my iPod. I had originally picked up a Belkin Universal

December 27, 2004

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jake@jakemckee.com

CX 5essions

CX 5essions is a comfortable, casual virtual gathering I host once a month at no charge for senior-level community professionals across the country. I designed it as a free, small group, no-sales event where people can relax, relate and get real about the challenges and rewards of customer communities. It has since expanded into two career development options, CX 5essions Professional and CX 5essions Mentor, which are 3-month, cohort-based programs designed to advance community-building skills for beginners and longtime leaders alike.