Blog

Podcast: Building Community/Business Alignment

December 11, 2023

I had a great time with Jeff from the Gain Grow Retain podcast recently. Talking about one of my favorite topics: how community folks can

Webinar discussion: Building ROI for customer communities

December 8, 2023

I had the distinct pleasure of joining the Gain Grow Retain team for a fun conversation about community and ROI. As you won’t be surprised

When to get fans and customers involved in product development?

November 22, 2023

“When’s the best time to get our customers/fans involved in the product development lifecycle?” This is a question I’m asked frequently. The answer to this

Taking back CX

November 22, 2023

Here’s a controversial idea that may get me unfollowed by all my Community Nerd friends… What if the community space stopped chasing the Chief Community

“Great to meet you, what do you do?”

November 22, 2023

“Great to meet you, what do you do?” This past weekend we hosted an event in our home for a large group of people. I

Interview with Community Life

May 1, 2023

Yurii Lazaruk and I had a great time talking about … well… me. Yurii’s belief is that it’s important to understand the people behind the work.

Five Lessons from Netflix

This article is a great look at how Netflix pulled off something amazing in building their business: The Five Lessons from the Netflix Startup Story.

May 9, 2006

Solutions for Email Overlooad

If you’re like me, you get a metric ton of email in your inbox every day. Most of said mails are poorly crafted, to say

March 29, 2006

Sprint Ambassador Program

Kudos to Sprint for starting the Sprint Ambassadors Program! What is the Ambassador Program? The Sprint Ambassador Program is an exclusive opportunity to try Sprint’s

March 27, 2006

Agencies and Customer Interaction

Even though I’m currently on the agency side of the fence, I love my client side brotheren. After all, it’s only been a few weeks

March 20, 2006

The Customer Interaction Manifesto

I’ve been working on community/company interaction thing for a while now, and I’m continually surprised at how many people ask me what the guidelines are,

February 26, 2006

Putting your inner Schmooze to work

“It’s not what you know or who you know, but who knows you.” Susan RoAne. Guy Kawasaki opens his blog entry "The Art of Schmoozing"

February 6, 2006

5 Tips from Nate

5 Tips from Ubisoft’s Nate Mordo Here’s 5 good tips for working with online communities from Nate Mordo, Mananger of Online Marketing for Ubisoft. Tip

January 31, 2006

All for the cost of dinner

Steve Rubel pointed this story out: Last Night Jim Allchin, co-president of Microsoft’s Platforms, Products and Services Division met with a small group of bloggers

January 30, 2006

Putting the Search in Job Search

I was chatting with Jackie Huba on the phone today and she asked an extremely interesting question: “How do you search for people to fill

January 27, 2006

Become an Evanglist

Ben posted this great entry on how to become an evangelist: 1. Become an evangelism expert. Gather evidence such as case studies, how-tos and books

January 26, 2006

Rule: Say who you are

Penny Arcade, the well-known webcomic, has posted a great strip today about fake forum content posting by companies trying to pump their products. Here’s the

January 25, 2006

Ghostwriting Blogs

Everyone seem to have a different opinion on the issue of whether ghost written executive blogs are kosher or not. This discussion shows a number

January 18, 2006

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jake@jakemckee.com

CX SessionS

CX Sessions is a comfortable, casual virtual gathering I host once a month at no charge for senior-level community professionals across the country. I designed it as a free, small group, no-sales event where people can relax, relate, and get real about the challenges and rewards of customer communities. It has since expanded into two career development options, CX Sessions Professional and CX Sessions Mentor, which are 3-month, cohort-based programs designed to advance community-building skills for beginners and longtime leaders alike.